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Wal-Mart getting nervous about Wal-Mart documentary

From the Wal-Mart: The High Cost of Low Price website:

Mona Williams: "I guess we will pretty much ignore it -- because to all but a handful of anti-Wal-Mart activists, it simply will be irrelevant."

Well, looks like Wal-Mart changed their mind. The attacks have begun, and we're not surprised, but the fact they are attacking so hard, so early and so personally vicious is a sign of how seriously they are treating the film. And they should, the film combined with the expose in the New York Times about their duplicity -- they say one thing, they do another -- should be a one two punch in the butt of corporate hypocrisy.

They just released a video smear job and backgrounder, on the trailer. And they don't even get the attacks right, claiming snowfall in Ohio proves Wal-Mart did not crush H&H Hardware. The movie is quite clear on what crushed H&H Hardware, and it's got nothing to do with snow. It's a poignant example of the Wal-Mart effect, and you'll all get a chance to see it soon.

The other two attacks are nothing but Wal-Mart's multi-million dollar spin machine at work trying to refute very well documented facts about Wal-Mart's discriminatory practices against women and minorities, and their stubborn refusal to pay a living wage.

In related news, a companion book will be released with the Wal-Mart movie. Here are some details:

Author Greg Spotts and the Disinformation Company will publish the official companion book to Robert Greenwald’s widely-anticipated new documentary during a weeklong grass-roots pressure campaign focusing on Wal-Mart Stores Inc, America’s largest and most powerful corporation. The film and book bear the same title, Wal-Mart: The High Cost of Low Price, and will be released simultaneously on November 13. The story of a wide-ranging investigation that was kept secret from its target, the book is a compelling behind-the-scenes account of Greenwald’s nine-month journey, a filmmaking adventure filled with unexpected challenges and breakthrough moments.

“A revolution is taking place in the making and distribution of documentary films, particularly films that address social and political issues,” said Spotts. “Inexpensive digital video cameras and desktop video editing have combined with the connective power of the Internet, and the result is a new form politically-themed DVD that reaches the public via a network of nonprofit organizations and individual activists. Robert Greenwald is one of the pioneers of this revolution, which is energizing political dialogue, challenging the dominance of mainstream media, and confronting corporate power.”

Posted by Brendan - October 27, 2005 04:51 PM - In The News